Semper iPad instore solution
To have a good presence in store and helping parents when buying baby food is key to increase sales and increase brand awareness. More Mobile Relations helped Semper/Hero Group to develop an iPad application where parents easily could create weekly menus for their baby based on the baby’s age and any allergies. Project started as a pilot in Stockholm but has already been ordered by Semper Russia.
I was responsible for interaction design, complete wireframes and design as well as part of the concept development team. App is not in App Store but more images are available here.